Website Development Lifecycle
Thinking about what happens after the website is built is important. Developing a website with the big picture in mind is even better. Starting with the Development of the Website we ask a few project specific questions to establish a understanding of your website Objectives and Audience. Once the website is developed, we can use a registered domain name to host the website and provide E-mail hosting to stay connected to the world 24/7. Once the website is completed, the next most common step is to start a Search Engine Marketing campaign along with any other marketing campaigns. We always make an effort to build a website with search engines in mind wherever possible. Knowing your website visitor traffic trends and being able to monitor E-mail and other marketing campaigns is essential to evaluating your success. Know how many visitors the website has had, what activity was done within the site and obtain information about your visitors. This valuable usage history will pinpoint problem areas within the site and highlight areas that need attention. The ability to analyze your website and improve it's effectiveness is critical to the lifecycle of the website.
Website Development
- Who is your primary Audience?
- What is the Objective of the website?
- How effectively is your website Presence reaching your Audience?
- What are your Competitors doing with their websites?
- How well will your website Reach its intended Audience?
Web Hosting Services
- Secure and Dedicated Webserver will keep your website online 24/7/365.
- Dedicated E-mail servers help keep traffic loads balanced.
- Multiple Domain Name System (DNS) servers to keep all domain services available.
- Professional Monitoring and Service Auditing to identify and prevent problems immediately.
- Multiple, Redundant High Speed Internet connections to deliver web and E-mail traffic quickly and efficiently.
Search Engine Marketing
- "If we build it, they will come" does not apply. Make sure your Audience can Find your site.
- Search Engine Marketing and Promotion is the first step to increased website traffic.
- Evaluate your website Ranking in the top search engines by keywords.
- Receive Reports comparing your website Position with your competitors.
- Stay Current and competitive with monthly promotion efforts.
Website Traffic / Visitor Reports
- Keep track of how many visitors came to your site, what pages were viewed and when your peak traffic times are.
- Know how successful your website is and identify areas that need attention.
- Identify your Audience by their browser type, site usage, point of referral and locality.
- Find what search engines are driving the most traffic to your site.
- View details in a variety of graphs by day, week, month or year.
- Export reports for offline analysis or import to database for trend evaluation.
Website Analysis / Updates
- Professional consultation to help your website get the best possible Search Engine Positioning.
- Independent analysis of website to make sure it is meeting its Objective and target Audience.
- Experienced Keyword Selection and Optimization techniques for enhanced effectiveness.
- Provide input and suggestions on ways to enhance the functionality and effectiveness of website.
- Close working relationship provides a personal touch that gives your website the attention it deserves.